Politix harness the power of Magento to showcase their collection

View the Politix collection online and discover this years most fashionable looks.

OVERVIEW

Politix is a men’s apparel retailer with over 70 outlets throughout Australia.

Working together with Melbourne based communications agency PARCA, Kinetic Digital developed a custom Magento powered website that enables them to engage with their customers through a broad range of online channels.

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SPECIFICATIONS

Platform: Web (Compatible with Mobile Devices)

Industry: Retail Fashion

Software Integration: Magento, Wordpress

Date Launched: May 2011

Project Timeline: 6 Weeks

PROJECT HIGHLIGHTS

Cross resolution dynamic landing page grid

The main landing page of the site contains a unique grid presentation that allows users to quickly find and click through to areas of the site that interest them.
Intuitive product catalogue

By presenting not only the specific product the user has selected but also related products that combine to create a complete look users can quickly find apparel that suits their unique style.
View recent campaigns

Politix present a range of campaign media on their site that complements their current collection. Users viewing campaign content can quickly click through to and browse the featured apparel.
Easily find store locations

Each of Politix 70 retail stores and stockists can be quickly located on the run.
Share products and content with friends

Website users can easily share apparel and outfits with their friends via Facebook and Twitter.
Detailed usage analytics

Using detailed usage analytics (powered by Google Analytics) Politix are able to continuously refine and enhance the user experience and tailor the interface to suit the platforms browsers are using.

Contact us today to discuss your next Website Project

Kinetic were engaged to develop and deploy the website, populate the content, provide ongoing support and assist with content & functionality updates.

“We have worked together with Kinetic Digital to complete several large projects for key clients with great success. It's great having a professional and reliable web and mobile development team behind us.”
DANNY PHILLIPS
Director - PARCA