Brief Given

Footy Moves was created in 2008 by grass roots Football enthusiast Phil Kelly. Footy Moves offers a unique service, connecting football players, umpires and support staff in the community with clubs in the areas they live who seek them.

For a long time, the only way clubs could find new players, umpires and support staff living in the area (or having a desire to move to the area) was very hit and miss.

Understanding this need Phil Kelly sought to create a web based portal whereby players, umpire and support staff could record a profile which in turn could be viewed by clubs looking to fill those positions. Phil approach KDG to help develop the concept and make Footy Moves a reality.

Strategy Developed

KDG assisted Footy Moves by first worked closely together to formulate a strategy around the features and functionality that would be required to facilitate this process.

KDG then developed a customized profile management system that would allow players, umpires and support staff to create a profile and publish it for viewing by clubs.

It was also critical that clubs were able to easily find those profiles that fit the description they required. Accordingly, a unique search function was developed that would provide clubs the ability to search for specific characteristics and restrict profile access to only the clubs to which the person did not belong.

Result Achieved

Each year, during the recruiting season, Footy Moves is used by clubs as an integral part of their selection process. Clubs using the system have been able to review players, coaches and support staff they would otherwise not have known about.

The functionality of the site continues to grow, providing a continually richer experience for all involved.

Technology Used

Custom Application Development:
PHP
mySQL